Benefits of Exhibiting
Exhibitions and events play a vital role in the marketing mix and make business sense. They are dynamic, cost-effective and unique, enabling visitors to listen, touch, feel, smell and taste - things that the internet, television, a leaflet or a newspaper advert just cannot achieve.
In 2011 over 700 people attended the National Career Guidance Show North at Savile's Hall, Opposite the Royal Armouries Museum in Leeds. The National Career Guidance Show, the two day show held in 2011 in London, attracted over 1,500 people.
In a exit poll visitors to the National Career Guidance Show gave the following feedback:
• 96% thought the overall visitor experience was good or excellent
• 95% found their visit worthwhile or beneficial
• 95% would recommend visiting NCGS to a colleague
• 91% rated the seminar programme as good or excellent
• 80% would visit the event again next year
• 79% stayed at the event for over two hours
By exhibiting at The National Career Guidance Show North your organisation will be able to meet these highly motiviated and engaged visitors, career advisory professionals from schools, colleges, universities and government agencies.
You will benefit by:
• Developing links with visitors in the career sector who will promote your organisation to their colleagues
• Gaining valuable contacts within schools, colleges, universities and other professional organisations
• Increasing brand awareness of your organisation
• Launching new products and services
• Networking with visitors and other exhibitors
• Promoting your organisation and your career sector, courses and job opportunities
What exhibitors in 2011 said about the National Career Guidance Show North:
“Brilliant, a really positive feel. Just what we need! Great event, very positive in the current climate. Well done.”
Jonathan Lightfoot, Prospects Education Resources
“For the IMI, gaining access to careers teachers and practitioners is invaluable and enables us to promote apprenticeships and careers within the Retail Motor Industry.”
Emily Hakansson, The Institute of the Motor Industry
“Good networking opportunities and overall a great event.”
Claire Arscott, The Chartered Institute of Purchasing Supply
“The National Career Guidance Show really helped us get across what a world of opportunities we have!”
Holly Naylor/Nicola Warford, British Gas
“Very useful event to help us get the message of Eures out to career guidance experts.”
Christina Cuthbert, Eures
“Buzzing, busy event. Thank you.”
Suzette Tonus, Cascaid
“All your networking opportunities under one roof! - better than a reference book or website. Excellent networking opportunities for industries and a good variation of careers represented.”
Tracey Marshall, Bradford College
“A really valuable event to any provider, much needed for the industry. Would attend again.”
Lisa White/Mick Pilling, Remit
“A useful event for networking.”
Chris Chapman, Skills for Justice
“Could not have been better! We were able to engage with numerous agencies that enabled us to directly promote our apprenticeship schemes successfully.”
Steve Bacon, ECITB
“An excellent way of reaching the key influencers in young people's careers decisions.” Liz McVeigh, Kaplan
“Can we also have a Midlands event?”
Tony Pitchford, Zenos
“These events are a good way for us to promote careers in the oil & gas industry to other areas not typically associated with oil & gas.”
Diane Johnston, OPITO
"The NCGS North was excellent for getting the word out to relevant practitioners about our new business support website for young entrepreneurs: www.spreadlifewildfire.org.”
Kate Woodcock, YPEF
“The seminars were useful - giving people the opportunity to ask questions. A good opportunity for professionals to network. Important opportunity for careers professionals to upskill.”
Annette Clark, Skills for Health
“It was a great opportunity to meet a very wide range of careers practitioners from all sectors and we were overwhelmed by the interest in our e-newsletter and AGCAS president’s presentation. Thank you!”
Chris Jackson, AGCAS
“Booked in for London!”
Dave Jury, PGL Travel Ltd
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